The shipments of Huawei P7 reached 6 million in 11 months since its launch, while the latest flagship P8 also made 10 million as its goal in the entire life cycle, the president of Huawei mobile phone product line He Gang said. "Huawei is focused on making the real high quality products, therefore create value for the customers and win their supports." He pointed out that this need long-term continuous R&D investment.
With mobile phone shipments of 32 million in 2012, 52 million in 2013 and 75 million in 2014, Huawei has made a rapid developing speed faster than the outside have expected. In 2015, the CEO of consumer BG Richard Yu had given a shipments goal of 120 million previously.
By reducing the number of models and focusing on high quality devices, the proportion of Huawei high-end devices have increased from 10% in the first quarter of 2014 to 20% by the end of 2014, this number increased again in the first quarter of 2015. After the launch of Mate 7, Huawei has always ranked in the top places in the CNY 3000-4000 devices, and its shares and influences in the high-end market are becoming more and more intense.
At the same time, He Gang also explained the reason for choosing HiSilicon chips: "we have made depth exchanges on chip design, such as how to extensively solve the consumer pain points at the same silicon area, because HiSilicon only make supply to Huawei, so it definitely meet the demands of Huawei in one hundred percent. This model can bring the best product experiences to consumers in a certain cost."